London, Ontario
More than just a festival.
It's a cultural cornerstone.
Held annually in the heart of London, Ontario, the Sorry! Comedy Festival is a multi-day takeover of the city's entertainment district. From intimate club shows to sold-out theatre headline performances, we transform the city into Canada's comedy capital.
It serves as a critical gathering place for the industry—bringing together comics, audiences, and partners to celebrate comedy as a shared, social, live experience.
The Festival is a cornerstone of the Sorry! brand and a primary driver of comedy culture beyond major markets.
Built by people who love comedy
Community Driven
The Festival brings together comics, audiences, and industry partners in a way no app ever could.
Professional Stage
Providing a high-level performance environment for talent at all levels to showcase their best work.
Trusted Discovery
A proven environment for discovering new talent, vetted live on stage before they hit our platform.
Canada’s ‘Next-Best' Comic Search Program
Discovering the next wave of Canadian comedy.
The Festival includes a national comedy search program where comics from across Canada compete and perform. It is designed to surface new, high-potential comedic voices.
- Regional shows. Real audiences. Fair results.
Winners chosen by fan voting using our proprietary system — trusted by comics for its fairness and transparency.
From Festival Stage to Platform Talent
How the Sorry! Comedy Festival fuels our booking platform with the best talent in the country.
Discovery
Comics compete in the Comic Search Program and perform at festival showcases.
Vetting
Top performers are evaluated live by our producers and industry judges.
Booking
Successful comics join the Sorry! roster, available for venues to book immediately.
For Venues
- Access to emerging and established talent tested in real festival environments.
- Reduced risk when booking new names—we've seen them kill on stage.
- Fresh lineups without sacrificing quality control.
For Comics
- The Festival is a gateway to increased opportunities and visibility.
- Access to the Sorry! platform and our network of venue partners.
- Participation can lead to more bookings, new markets, and professional growth.
Festival Moments
Experience the Laughter Live
Whether you're looking to book a show, perform on stage, or just have a great night out.
